Reach homeowners before they start shopping around.
Facebook and Instagram ads aimed at homeowners in the towns you cover, built around a real offer and your own job photos.
Or call (647) 300 0603
The cost of doing nothing
Every homeowner who searched for a roofer this morning had been thinking about it for two weeks. Nobody spoke to them in those two weeks.
leads on one Ontario HVAC campaign
what each of those leads cost
when leads usually start
Why boosting a post never worked
- Boosting mostly shows your post to people who already follow you. That's family and a few past customers.
- There was no offer in it. We do roofing isn't a reason to stop scrolling. A free roof check before the snow is.
- It went to everyone in Ontario instead of homeowners in the six towns you serve.
Google catches people who have already decided. Facebook gets to them while the problem is still on the list of things to sort out one day.
What changes
Your quiet weeks stop being quiet, because you started the conversation before the homeowner went looking.
How we do it
Homeowners in your towns, nobody else
Area, age and homeowner status. Renters don't buy furnaces.
A real offer, built for the season
Something with a reason to act now, not a company description.
Your own photos
The van, the crew, the finished job. Stock gets scrolled past.
Leads land on your phone
Name and number by text. There's no dashboard to remember to check.
What you get
- Ads shown only to homeowners in your service area
- A seasonal offer written around your slow months
- Your job photos used as the creative, not stock
- Lead forms that text straight to your phone
- Retargeting, so people who visited your site see you again
- Ad spend paid direct to Meta, no markup
Common questions
Isn't Facebook for young people?
The 45 to 65 crowd is on it constantly, and they're the ones who own the houses.
I got likes and no calls last time.
Likes are what boosting buys. A lead campaign asks for a name and a phone number instead.
How fast?
Leads usually start in the first week. The cost per lead settles down around week three once it's learned.
Does it work for my trade?
Best for planned work: roofs, renovations, furnace and AC replacement, landscaping. Weaker for emergencies, where people go straight to Google.
Works even better with
Where we work
Toronto, Mississauga, Oakville, Burlington, Milton, Brampton, Etobicoke, Scarborough, North York, Markham, Vaughan, Whitby, Hamilton, Niagara.
Tell us a bit about your shop.
We'll take a look at what you've got now and come back with a few honest notes on what's working and what isn't. No pitch, no pressure and it costs you nothing.
We reply the same day, usually within a couple of hours. We will look at your website and Google listing, then send you a short note on what we would fix first.
Or just call us and ask.
(647) 300 0603Rather pick a time? Book a 10 minute call →
- No contracts
- Local GTA team
- Live within 72hrs
Rather see proof first? Check out our recent work →