Google Ads

Top of Google the day you turn it on.

Search ads put you in front of homeowners at the moment they go looking. Nothing to build up, nothing to wait for.

Or call (647) 300 0603

Roofer laying shingles on a sunny day

The cost of doing nothing

Referrals come from people who already know you. Search is where strangers find you on the day they need somebody.

$62.54

per lead on an emergency plumbing account

27

roofing jobs booked in one month at $100 each

12.41%

of plumbing ad clicks turned into leads

Why it usually goes wrong

  • The account gets set up once and then nobody opens it again for six months.
  • The budget goes on Display, which is banner ads on random websites, instead of Search. That alone burns most first attempts.
  • The targeting covers the whole GTA when you only work four towns of it.

Someone typing emergency plumber Oakville has already decided to spend money today. The only thing left to settle is whose name they see first.

What changes

The phone rings from people who found you seconds after deciding they needed someone, and you can see which ad did it.

How we do it

1

Built around the jobs you want

Not every job. If repipes pay and $120 unclogs don't, we bid accordingly.

2

Your towns only

Down to postal code where your drive time needs it.

3

Negative keywords, every week

Cutting the searches that waste your money. This is most of the actual job.

4

Call tracking on everything

So at the end of the month you know which ad paid for itself.

What you get

What you get

  • Campaigns built around the work you want more of
  • Targeting limited to the towns you actually drive to
  • A negative keyword list we add to every week
  • Call tracking on every lead
  • Your ad budget paid straight to Google, with no markup from us
  • One page a month in plain English: spent this, got this, changing that
Our portfolio

Google Ads we run

Real accounts, real numbers straight out of the dashboard.

Google Ads dashboard showing 4.5K impressions, 222 clicks, 57 conversions and $3.06K spend in 30 days
Electrical · GTA

Electrician Services

$3,060 in ad spend produced 57 qualified leads in 30 days, about $53.50 a lead. The account has grown from $1,400 to $5,000 a month.

Straight answers

Common questions

How much do I need to spend?

Around $1,000 a month to start, paid directly to Google. We don't touch it and we don't mark it up.

I've tried ads and lost money.

Nine times out of ten it was Display instead of Search. That's the first thing we look at when you send us the account.

How do I know it's working?

Call tracking ties every call back to the ad that caused it.

Am I tied in?

No long contract. We'd rather keep you because it's working.

Not sure where to start?

Tell us a bit about your shop.

We'll take a look at what you've got now and come back with a few honest notes on what's working and what isn't. No pitch, no pressure and it costs you nothing.

What happens next

We reply the same day, usually within a couple of hours. We will look at your website and Google listing, then send you a short note on what we would fix first.

Or just call us and ask.

(647) 300 0603

Rather pick a time? Book a 10 minute call →

  • No contracts
  • Local GTA team
  • Live within 72hrs

Rather see proof first? Check out our recent work →

We reply the same day.